Top 10 Brainless Business Moves



A business is dependent on how good a brain functions, both physically and by insight. But, we all think that stupidity in matters of corporate dealings is not that common. No, but this is not true, as many of them are sealed to remain in the four corners of the business building. Rarely, they are leak in public. However, no matter how much you hide, truth, on one day is always unveiled. So, I was fortunate enough to know about these unintelligent decisions in the corporate world listed here as the top 10 brainless business moves.

Schwinn Bicycles

Due to strike at the Chicago factory, Schwinn outsourced to the Giant Bicycle Company of Taiwan for meeting the wishes and that these Taiwanese workers are the cheapest ones. Now the 90 percent holder of bikes on Earth, Giant proved to be good for Schwinn such that the strike ended. However, the Schwinn failed to promote their domestic factories and that no non-compete clause was there too. So, the Giant grasped all possible skills of Schwinn bikes and took over all Schwinn dealers in the US with cost-effective deals. Finally, they were bankrupt in 1991.

Apple Inc

Oh! I cannot even dream to have this superb company in this list. However, this is true. So, not what’s the story? It is of the year 2007 when a child named Shea O’Gorman who was only 9 e-mailed the CEO Steve Jobs regarding ways to enhance iPod Nano that included adding lyrics for singing. Rather than thanking her, the company’s lawyers seemed to have sent a frightening letter to the cute one revealing not to send voluntary ideas as they are never considered. So, one more hater comes in the picture!

British Airways

The first-class passenger Paul Trinder spotted the dead body of a woman in the economy cabin, who then brought on his adjacent seat. Nevertheless, it was 9-hour trip from New Delhi to London without any stops. After no compensation from the BA, he complaint that about no arrangements to handle these situations as others have such (corpse cupboards in Singapore Airlines). On this, the Customer Service asked him to just bypass it. After all, he was the golden-level flier with the airlines.

Electronic Arts

Unluckily, a worksheet error ruined a videogame update of NFL 2006 in September 2005 wherein the 6-foot 305-pound New York Jets lineman Michael King’s height was reduced drastically. Feeling quite awkward, the error was rectified soon the next day. But guess what? They were shocked to have countless protests from customers who loved seeing that mistake amidst full-size players. So, a bug gave rise to another bug, right?

Cleveland Indians

The promotions department had arranged for a “10 Cent Beer Night” at the June 4, 1974’s baseball game with the Texas Rangers. With 25,000 drunks and no limit to consumption, the upcoming time should have been predicted to be bad. Many people ran on the field, while the fielders were continuously attacked with the empty bottles of Thunderbird. More worsening was the scene after a Rangers player was spiked when the audience started throwing all wastes on the field. Further, with a tie, a drunken Cleveland supporter turned over the cap of the Ranger’s Jeff Burroughs. After that, many ran on the field with knives and chains.

Ford, General Motors, and Chrysler

The CEOs of these three companies flied in their own corporate jets in 2008 to have the courage to plead the Congress for a many million dollars’ rescue in Washington D.C. There is no doubt to this that such jets can be lucrative for carrying CEO’s, but only sometimes; and that the Congress rejected their ridiculous begging. Luckily, they got a second chance and this time, they went in fuel-efficient mediums.

National Amusements

This is a cinema in Holtsville in New York. Once when the audience came in to watch the interesting film, The Last Mimzy, they saw the first scene of The Hills Have Eyes 2. They witnessed the intolerable scene wherein a shackled woman is giving birth to a mutant cannibal. You can imagine what would have happen then!

Northwest Airlines

After being bankrupt in July 2006, the company unwaged thousands of workers. Soon after this, it released a guidebook called 101 Ways to Save Money. But, just look at this courage of theirs to include some disgraceful tips – “Don’t be shy about pulling something you like out of the trash” and “Make your own baby food” After such insane tips, the booklet was taken back by the company. Look how bad their impression was!

AdPro/Merit Industries

To celebrate the 2002 Martin Luther King Day, the FL Chamber of Commerce requested actor James Earl Jones to be a speaker. They then ordered a commemorative inscription with African Americans from the US Black Heritage postage stamp series whose promotions was handed to AdPro Specialties. This company then in partnership with the Texas-based Merit Industries handled the task. Before four days, AdPro was shocked to see the Black Heritage plaque thanking James Earl Ray, the killer of Luther. But, the mistake was immediately corrected by AdPro.

Quaker Oats

With huge profits in 1990s due to dry foodstuffs sales, they overtook the Gatorade sports drink franchise from Stokley and then trendy bottled tea maker Snapple. They were shocked then to realize that Snapple products needed refrigeration. However, as per the frightening record, Snapple was distributed via non-refrigerated vehicles. The distribution companies practiced this to gather more funds desperately required for marketing and R&D. Finally, Triarc took away the declining Snapple business for $300 million.

I hope all businesses should learn lesson while reading these top 10 brainless business moves.

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